Your decisions are only as good as the data that arrives — not the data that happens
Browser blocking and privacy settings stop the pixel before it reports part of your real sales. Ad algorithms optimize on incomplete numbers, and you pay the price of blind targeting.
The mechanism, not the slogans
The fix isn't a smarter pixel inside a browser built to block it — it's moving tracking to where blocking can't reach: the server. Store events are captured at the source and delivered straight to the ad platforms.
When events arrive complete at Meta, TikTok, Snap, and Google, the algorithms optimize on reality rather than a sample of it — and budget decisions rest on complete numbers.
The product that does this
Raasid, by Aakam: server-side tracking that delivers your store's events, complete, to the ad platforms.
- Zid· Live now
- Salla· Coming soon
Before you start
Does it replace my current pixel?
Raasid works server-side, delivering events directly to the platforms; setup details for your case appear in the Raasid dashboard at connection.
Which ad platforms are supported?
Meta, TikTok, Snap, and Google — from one connection.
Where do I activate it?
From your platform's app store; current availability is shown on the Raasid page.
Have another question? Talk to us directly