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Raasidby Aakam

Part of your conversions never reaches the ad platforms at all

Browser blocking and privacy settings stop the browser pixel before it reports part of your real sales. Ad algorithms then optimize on incomplete numbers, and you pay the price of blind targeting.

Activate Raasid from the Zid app storeBook a call
Why it matters

Commercial impact before features

Ad algorithms learn from the events that reach them. When reality arrives complete, targeting improves and budget decisions rest on what actually happened — not on the sample that survived blocking.

Raasid moves tracking from the browser to the server: it captures your store's events at their source and sends them directly to Meta, TikTok, Snap, and Google — so what used to get lost on the way now arrives.

Read the full use case: why this loss happens and how it closes

How it works

From install to impact

  1. 01

    Activate from the app store

    Raasid connects to your store and starts capturing events at the source.

  2. 02

    Connect your ad channels

    Meta, TikTok, Snap, and Google — from one dashboard.

  3. 03

    Events flow server-side

    Views, add-to-carts, purchases — routed to the platforms in real time, with rules and filters you control.

  4. 04

    Watch the stream and quality

    A live event stream, match-quality indicators, and alerts when something breaks.

Capabilities

What Raasid actually does

A real list from the product itself — no marketing phrasings of features that don’t exist.

  • Real-time event routing

    Store events delivered server-side to the platforms as they happen.

  • Event match quality (EMQ)

    An indicator of how complete and matchable delivered events are.

  • Data enrichment

    Completing event fields before delivery to raise matchability.

  • Unified customer identity

    Linking one customer's events across sessions and channels.

  • Multi-stage commerce tracking

    From view to checkout — the full purchase path as events.

  • Purchase recovery

    Capturing purchase events the browser never reported.

  • Live event stream

    Watch what flows now — event by event — from the Raasid dashboard.

  • Rules, filters & workflows

    Control which events are sent, where, and in what shape.

  • Smart alerts

    Immediate notice if a source drops or quality degrades.

  • Reporting & attribution

    A unified read of channel performance on complete events.

  • Multi-store & channel management

    Multiple stores and ad accounts from one dashboard.

  • Permissions & privacy

    Scoped team permissions and disciplined customer-data handling.

The product

As it looks at work

Your store’s events — at the source

  • View product
  • Add to cart
  • Confirmed purchase
Raasid — server-side
MetaTikTokSnapGoogle

Raasid’s event path: from your store to the ad platforms

Marketers running ad budgets across multiple platforms who need measurement they can rely on.

Stores that want to be sure of their numbers before scaling ad spend.

Availability on commerce platforms

  • Zid· Live now
  • Salla· Coming soon
With the rest of the system

Its place in the Aakam loop

Ziadah

Ziadah

Measures the effect of Ziadah's recommendations on your sales with complete numbers.

Shaa

Shaa

Shows what Shaa's loyalty and its returning customers add to your numbers.

This product is part of the Aakam system — see how the three work together

Questions

Before you start

Does it replace my current pixel?

Raasid works server-side, delivering events directly to the platforms; setup details for your case appear in the Raasid dashboard at connection.

Which ad platforms are supported?

Meta, TikTok, Snap, and Google — from one connection.

Where do I activate it?

From your platform's app store; current availability is shown on the Raasid page.

Ready to add Raasid to your store?

Activate Raasid from the Zid app storeBook a call